Welcome Remarks
Section outline
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Dear Students,
We, the facilitators for Principles of Business Administration (PBA), warmly welcome you to Makerere University Business School (MUBS) – truly a place to be.
Congratulations on joining the Bachelor of Marketing programme. This marks the beginning of an exciting academic journey, offering you the opportunity to invest your time and energy profitably for a brighter future. We encourage you to make the most of every learning experience, building knowledge, skills, and attitudes that will serve you well in life and career.
We are here to support and guide you, so never hesitate to reach out whenever the need arises. We look forward to engaging with you in a positive and collaborative learning environment, one where we will learn from each other and grow together.
As Mahatma Gandhi wisely noted, “True education must correspond to the surrounding circumstances or it is not a healthy growth.” Discipline, respect, and dedication to learning will be central to your success.
May your time at MUBS be one of growth, discovery, and achievement. Welcome aboard, and let us make this a memorable and rewarding experience together.
Warm regards,
Dr Immaculate Tusiime
Mr. Jamil Kisembo-
Provides an overview of the course, including its content, examination format, and recommended reading materials.